How CXO Searches can be Tricky & Impact Lead Generation
Are you building lists with Sales Navigator? Expect 10% wrong companies because of this LinkedIn bug. Example – If you perform a CXO search for C-Level executives in companies more than 500 employees, LinkedIn can return an Accountant as a valid result. You end up adding the wrong person to your marketing list. Here is the logic flaw that causes LinkedIn to provide false results: Why does the CXO Search go wrong The flaw happens if a person shows 2…